Decorative Paints Perform Better with High-Quality Titanium Dioxide

Titanium Dioxide Pigment Processing Matters

Painting takes time — and it's expensive. When homeowners make the investment to update the color in their homes, they expect high standards of durability, appearance, and opacity without the need for frequent touch-ups or re-coats.

High-quality paints that use premium titanium dioxide (TiO₂) benefit from the pigment's exceptional characteristics — including high brightness and a very high refractive index — which makes TiO₂ the most widely-used white pigment in paints today. Adding TiO₂ to paints improves characteristics like color and gloss retention, dispersibility, ease of application, whiteness, and brightness.

TI-O2 manufacturing process

This paper explains the difference between the two methods used to process TiO₂: Sulfate manufacturing and chloride manufacturing. Of the two processes, you'll learn how the chloride manufacturing process has a lower environmental footprint and generates less waste. Companies that produce TiO₂ via the chloride manufacturing process — like Chemours — also conduct a variety of tests to ensure the pigment's efficacy.

Download this white paper to learn more about how Chemours' technical expertise and knowledge of architectural paint applications enables the company to process the highest quality, industry-leading Ti-Pure™ TiO₂.